Breakthrough Yeast and Bacteria product now available


New Rephresh Pro-B Probiotic Feminine Supplement in the feminine care aisle.

CEDAR RAPIDS, IOWA (June 15, 2009):    A new product is now available in feminine care aisles throughout the U.S.  RepHresh Pro-B is a once-daily capsule that contains the first strains of probiotics that specifically promote vaginal health and are clinically shown to balance yeast and bacteria to maintain feminine health.  Previously available in Europe and Canada, RepHresh Pro-B now has successfully completed the FDA New Dietary Ingredient process so that it can be made available in the U.S. 

RepHresh Pro-B contains the world’s most clinically documented probiotic lactobacilli for women’s vaginal health, Lactobacillus rhamnosus GR-1™ and Lactobacillus reuteri RC-14™.  These patented strains help to maintain the flora important to overall vaginal health, naturally balancing yeast and bacteria to maintain feminine health.

“The specific strains (rhamnosus GR-1™ and reuteri RC-14™) are important, because other strains of Lactobacillus do not have the same science behind them” says Dr. Gregor Reid, internationally renowned scientist at the Lawson Health Research Institute in Canada.  "These strains were specifically chosen because they were found in healthy women, and they showed many properties that could help women with yeast and bacteria. Their benefits have now been documented in multiple clinical and laboratory studies over the last 27 years.  So it is wonderful that these strains are now finally available for the millions of women in the United States who deal with feminine health issues each year.”

Probiotics (“for life”) represent the application of beneficial bacteria into the body.  The number of probiotics for digestive health and immunity support has boomed in the last few years.  Science is only beginning to understand the complex relationship our bodies have with beneficial bacteria.  “Doctors have long known that lactobacillus, beneficial bacteria, is important to women’s health.  That is what has sparked the mythology surrounding yogurt and vaginal health,” explains Dr. Machelle M. Seibel, a Professor of Obstetrics and Gynecology at the University of Massachusetts.  “But, before now, probiotic strains for vaginal health were not available.” 

In fact, an American College of Gynecology Practice Bulletin, states that studies “with lactobacillus supplements have used nonvaginal strains of lactobacillus and have failed to show a clear benefit.”  But that is old news now that RepHresh Pro-B is available.  Dr. Seibel is among the doctors who are pleased with the development of a probiotic specifically for women’s health, “RepHresh Pro-B finally makes clinically studied strains of urogenital lactobacillus available to women.  This is exactly what women have needed.”

“We are seeing a true breakthrough in women’s health,” adds Dr. Reid. “Vaginal probiotics empower women with a means to support their overall feminine wellness by providing a natural way to balance yeast and bacteria.”

Just 1 capsule of RepHresh Pro-B per day helps maintain vaginal flora in a normal, healthy range.  Pro-B can also be used in conjunction RepHresh Vaginal Gel, clinically shown to maintain healthy vaginal pH and eliminate odor for up to three full days. 

RepHresh Pro-B and RepHresh Vaginal Gel are available in the feminine care aisle of most drug and discount stores. For more information, visit www.Pro-B.com or call (877) 507.6516.


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Source:  American College of Gynecology Practice Bulletin for Vaginitis:  Clinical Management Guidelines for Obstetrician-Gynecologists.  Number 72, May 2006 (reaffirmed in 2008).  Journal of Obstetrics & Gynecology.

Lil' Drug Store Products, Inc. is responsible for the production, sales and distribution of innovative consumer healthcare products worldwide. Lil’ Drug Store’s product mix includes feminine care: Replens® Long-Lasting Vaginal Moisturizer, RepHresh® Vaginal Gel, RepHresh® Clean Balance™, Wellgate, and Legatrin PM® pain reliever/sleep aid, among others.

Media Contacts:
Suzy Ginsburg     
713.721.4774     
suzy@gcomworks.com   

Carlos Arcos
713.826.5195
carlos@gcomworks.com



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*These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure or prevent any disease.